Our team attends the shows, visits the studios, and builds relationships with the subjects we cover. This allows us to capture the texture of the city accurately. When we host a live show, it is an extension of this daily reporting. A way to bring the community we cover into a shared physical space.
We exist for two groups. First, the artists who deserve a historical record of their contributions to the city. Second, the audience, both local and global, that wants to understand Detroit beyond the headlines.
Our partners receive visibility across our digital content and live events. It is important to note that sponsors have no editorial control over our coverage. We maintain a strict firewall between our revenue and our reporting to ensure our audience trusts what they watch.
We do not care about follower counts or previous press clippings. We cover established artists because they drive the culture, but we also cover budding creators and unknown brands because they are the future of it.
